合作操盘

Cooperative trading

商业地产项目的全程操盘顾问及托管服务是指开发商或投资机构将商业地产项目委托我方统一协调全程参与并协助主导项目的市场细分定位、主导商业规划管控、销售招商代理及委托运营管理等,我方将根据项目实际状况组织执行市场细分调研、提供定位规划设定咨询、操盘控制商业规划、实施策划销售招商代理以及全面委托运营管理等方式提供全程服务或分阶段服务,其中后期的委托运营管理可以根据合资合作的不同深度按比例分享项目运营管理成果的超额利润部分,具体分为以下四个阶段:

 

Full-process consulting trusteeship service for commercial real estate projects refers to the entrustment of commercial real estate projects by developers or investment institutions to us to coordinate and coordinate the whole process of participation and assist in Market Research positioning, business planning control, sales and investment promotion agent and entrusted operation management of leading projects. We will organize the implementation of the project according to the actual situation of the project. Subdividing field research, providing positioning planning and setting consultation, controlling business planning, implementing planning sales and investment promotion agency, and fully entrusting operation management to provide full service or stage-by-stage service, and collecting service fees and commissions. In the latter stage, entrusting operation management can be divided proportionally according to the different depth of joint venture cooperation. The excess profit portion of sharing project operation and management results can be divided into the following four stages:

  • 01

    市场细分采样调查阶段

    Market segmentation sampling survey phase

  • 02

    整体规划定位管控阶段

    The stage of overall planning, positioning and control

  • 03

    策划招商销售营销阶段

    Planning the stage of investment promotion, sales and marketing

  • 04

    推广运营资产管理阶段

    Promotion of operational asset management phase

委托运营

Commissioned operation

  • 开业筹备

    Preparations for opening

    店铺交付

    Preparations for opening

    商户入伙

    Merchant occupation

    商铺装修管理

    Shop decoration management

    居间服务

    Intermediary service

  • 商业管理

    Business management

    开业前

    Before opening

    收费标准调研,制定收费标准,商务装修验收

    Investigation of charging standards, formulation of charging standards and acceptance of commercial decoration

    安全及质量管理,材料报审工作,管理流程体系编制

    Safety and quality management, material submission and approval,management process system compilation

    开业后

    After opening

    负责项目环境管理,安全管理,交通秩序管理

    Be responsible for environmental management, safety management and traffic order management of the project

    公共性特殊事件管理,各类合同管理

    Public special event management and contract management

    政府部门公关协调

    Public Relations Coordination of Government Departments

  • 运营管理

    Operations Management

    驻场运营

    Resident operation

    招商管理

    Investment promotion management/p>

    租户调整顾问管理

    Tenant Adjustment Consultant Management

    项目营销管理

    Project marketing management

招商代理

Investment promotion agency

项目进行建筑规划设计和报建阶段后,可视实际需要提前进入销售招商选商阶段,由我司全程独家或联合提供更进一步的项目商铺或资产销售代理及商铺租赁招商中介代理服务,或以其他合作形式组织专项小组承接销售和招商工作中的任何阶段和环节的工作。

After the construction planning, design and construction stage of the project, we can enter the stage of sales and investment promotion in advance according to actual needs. Our company will provide further services of project shops or asset sales agents and business rental and investment promotion agencies exclusively or jointly, or organize special groups to undertake sales and investment promotion in other forms of cooperation. Work at any stage or link of the work.

  • 01

    周边范围市场细分

    Market Segmentation of Peripheral Scope

  • 02

    商家访谈

    Business interview

  • 03

    招商策略制定

    Investment strategy formulation

  • 04

    招商方案制定

    Formulation of investment promotion plan

  • 05

    租金定价策略

    Rent pricing strategy

  • 06

    招商业务培训

    Investment promotion business training

  • 07

    主力店招商

    Investment promotion for major stores

  • 08

    次主力店招商

    Investment promotion by secondary major stores

  • 09

    一般招商代理

    General investment promotion agency

物业整租

Property rental

自持产品线整租服务,考虑到项目体量、位置、业态布局及消费人等综合因素,我们已经形成了“Mini Mall”等不同规划及形态的自有产品线,这是LANDCHANCE品牌在商业地产行业沉淀三十余年,全力推出的特有定制化输出融通合作开发与经营资管的模式。

Considering the comprehensive factors of project volume, location, business layout and consumers, we have formed our own product lines with different plans and forms, such as Mini Mall. This is LANDCHANCE brand which has settled down in the commercial real estate industry for more than 30 years and has fully launched its own customized asset management services.

 

融资投资

Investment promotion agency

品牌孵化需要金融与资本的支持,LANDCHANCE品牌稳抓市场主流机遇,与知名机构合作,通过不同方式为新兴品牌提供金融管理服务,把品牌从开创时期一直到成长期的退出通道全部解决,为品牌成长各个阶段的资本问题保驾护航;同时,围绕“场所”和“品牌”全产业链服务,通过投资整合各类资源,提供落地服务。

Brand incubation needs the support of finance and capital. LANDCHANCE Commerce firmly grasps the mainstream opportunities in the market, cooperates with well-known institutions, and provides financial management services for emerging brands through different ways, so as to completely solve the exit channels from the inception period to the growth period of the brand, and to protect the capital problems at all stages of brand growth. At the same time, around the "place" and "brand" industry chain services, through investment and integration of various resources, to provide landing services.

 

1、基于对市场与趋势的深入判断,LANDCHANCE GROUP通过对新兴品牌初始投资,布局品牌端。 (新兴品牌初始投资)

Based on an in-depth judgment of the market and trend, LANDCHANCE GROUP Commercial has initially invested in new brands and laid out brand ends. (Initial Investment of Emerging Brands)

 

2、围绕“场所”和“品牌”全产业链服务,整合投资相关公司。(相关行业关联公司投资)

Focus on "place" and "brand" services throughout the industrial chain, and integrate investment-related companies. (Investment by Related Companies in Relevant Industries)